Top 7 Best Lactation Consultants in Green Bay, WI (2026)

Finding the best lactation consultants in Green Bay usually starts at 2am, mid cluster feed, with a latch that hurts and a baby who will not settle. Whether you delivered at HSHS St. Vincent Hospital, Aurora BayCare Medical Center or Bellin Hospital, the first weeks of feeding a newborn can feel like a lot. This guide covers lactation help for families in Green Bay, De Pere, Ashwaubenon, Allouez, Bellevue and Howard. The good news is that Green Bay has real feeding support at every price point, including options that cost nothing at all. Below are the picks we would send a friend to first in 2026, plus the free routes worth knowing about.

How Feeding Is Really Going for Green Bay Parents in 2026

Before the list, some context for why good feeding support matters so much. Most families start out breastfeeding, and most run into trouble faster than anyone warned them. National data shows about 83 percent of babies start out receiving breast milk, yet roughly 60 percent of mothers stop breastfeeding earlier than they intended, most often citing pain, latch trouble, or worries about supply.¹² Those are exactly the problems skilled lactation support is built to solve, and research links early professional support with families meeting their own feeding goals.³ For Green Bay parents, feeding struggles also spill straight into sleep, something we see clearly in our State of Baby Sleep report.

The Best Lactation Consultants in Green Bay at a Glance

• Jenni Johnson Breast, Bottle and Beyond: families who want a long-time private IBCLC with clear posted prices and a choice of office, home or video visits.
• The Milk Grove: families who want a NICU-experienced IBCLC to come to the house, including for pumping and back-to-work plans.
• Aurora BayCare Medical Center: families delivering at Aurora BayCare who want IBCLC help from the birth team and follow-up after going home.
• Bellin Health Breastfeeding and Lactation: Bellin and Emplify patients who want a lactation nurse visit at a nearby clinic and a regular group to drop into.
• Mal’s Milky Way: any feeding parent who wants a free monthly group with IBCLCs nearby in De Pere, with the option to book a private visit later.
• N.E.W. Community Clinic WIC: Green Bay families on WIC who want breastfeeding support alongside food benefits and nutrition help.
• Betteroo: Best for the sleep side of feeding. Personalized baby-sleep support for when the latch is fixed but the nights still are not.

How We Picked the Best Lactation Consultants in Green Bay

We started with a pool of more than 20 Green Bay-area lactation consultants, feeding clinics, and community programs surfaced from professional directories, hospital systems, and local parent recommendations. From there we narrowed to providers that met four criteria: they hold a clinical lactation credential (IBCLC wherever possible, the highest certification in the field), they have an active Green Bay practice in 2026, they are transparent about pricing and what is publicly funded before you book, and they have a track record of families vouching for them. We were not paid to include anyone on this list, and there are no affiliate arrangements.

1. Jenni Johnson Breast, Bottle and Beyond: Best overall

Jenni Johnson Breast, Bottle and Beyond is the private practice of Jennifer Johnson, a registered nurse and IBCLC with an office in Ashwaubenon. Her site says she has more than 20 years of infant feeding experience and moved from hospital lactation into private practice in 2015. A first feeding evaluation includes a weight check, a weighed feed, a personal feeding plan and two weeks of messaging support. She also offers pregnancy visits, pump flange fittings, bottle feeding help, and support with inducing lactation or relactation. Her site also lists care after tongue tie releases, which is a debated area, and light touch bodywork for babies, where the evidence is limited, so talk both through with your pediatrician.

Book online by choosing a service and location on the services page, or call 920-639-7765. A 90 minute feeding evaluation is $200 in the office or by video and $225 at home, and follow-ups are $100 in the office or $125 at home. Payment is due at the visit, and the site says insurance may cover visits through its insurance check link, with a superbill if not, so coverage varies and you should confirm with your plan. She also runs a free Breastfeeding Basics class on Zoom and a free Supportive Saturdays group with weight checks at the office. One tip: her site says to have your baby hungry for a feeding visit, and to come with full breasts for a pump fitting.

Best for: families who want a long-time private IBCLC with clear posted prices and a choice of office, home or video visits.

2. The Milk Grove: Best for home visits

The Milk Grove is a Green Bay home visit practice run by Serenity Mason, an IBCLC who is also a certified postpartum doula. Her site says she has more than 12 years of experience caring for postpartum mothers, newborns and medically complex babies in the NICU and on the postpartum floor. She offers in-home and virtual lactation help for breastfeeding, pumping, bottle and combo feeding families. The site also lists help with returning to work, bottle refusal and starting solids, plus prenatal breastfeeding consults. She also offers postpartum and NICU graduate doula care, and says she limits how many families she takes on.

Start with the General Inquiry or lactation intake form on the site, or email SerenityMMason@TheMilkGrove.com. Lactation prices are not posted. The site says she works with The Lactation Network and Wildflower to offer insurance-covered visits, is in-network with Aetna, and has a discounted self-pay option, so coverage varies and you should confirm with your plan. Her events page lists prenatal breastfeeding consults every Monday, virtual or at home. One tip: since there is no office, ask at booking whether your town is in her home visit area.

Best for: families who want a NICU-experienced IBCLC to come to the house, including for pumping and back-to-work plans.

3. Aurora BayCare Medical Center: Best hospital option

Aurora BayCare Medical Center offers breastfeeding and lactation support through The Birth Center on Green Bay’s east side. Its page says the lactation consultants are IBCLCs who work with the OB-GYNs, midwives and nurses. The page lists help with latch problems, nursing multiples, increasing milk supply, medicines while breastfeeding, returning to work and weaning. It also says the team works with neonatologists and other specialists for babies with special health needs. The Brown County infant feeding guide adds that Aurora BayCare offers outpatient visits and exclusive pumping support.

Call the hospital at 920-288-8000 and ask for the lactation team; that number comes from the Brown County infant feeding guide, not the hospital page. Fees are not posted, and coverage varies, so confirm with your plan. The page does not say whether families who delivered elsewhere can book; ask when you call. Aurora BayCare also runs a Breastfeeding Basics class, led by a lactation consultant and suggested in the 6th or 7th month of pregnancy; the county guide lists it at $40 with a partner included. One tip: ask for a lactation visit before you go home so you have a name to call later.

Best for: families delivering at Aurora BayCare who want IBCLC help from the birth team and follow-up after going home.

4. Bellin Health Breastfeeding and Lactation: Best for clinic visits near home

Bellin Health, now part of Emplify Health, offers lactation nurse visits at clinics in Ashwaubenon, De Pere and Green Bay. Its page says the lactation consultants are registered nurses who help with milk supply, pumps, nursing bras and emotional support. Bellin also runs the Breastfeeding Bridge, a support group for breastfeeding mothers and babies that covers positioning, pumping, storing milk and returning to work. A prenatal breastfeeding class is offered for parents in the second trimester and a support person. The Brown County infant feeding guide lists the Emplify Health hospital team with IBCLC and other lactation credentials.

Book a Lactation Nurse Visit through MyChart or by calling the clinic you choose; the page does not list phone numbers, and the county guide lists Emplify Health at 920-433-7834. Visit fees are not posted, and coverage varies, so confirm with your plan. The Breastfeeding Bridge meets the first Thursday and third Tuesday of each month at Bellin Health Generations on S Van Buren St, at no cost. The page does not say whether you must be a Bellin patient to attend; ask when you call. One tip: bring your pump parts to the group if you have pumping questions.

Best for: Bellin and Emplify patients who want a lactation nurse visit at a nearby clinic and a regular group to drop into.

5. Mal’s Milky Way: Best free option

Mal’s Milky Way is a private lactation practice with an office in De Pere that runs a free group called Mugs and Moms. Its about page lists two IBCLCs, Abbey and Greta, who are both registered nurses with NICU experience. The Brown County newsletter says the group’s support is offered by an IBCLC. The practice also offers prenatal consults, follow-ups, flange fittings, help with returning to work and a NICU graduate program. It lists oral function support too, and its reviews mention tongue ties, which is a debated area, so talk it through with your pediatrician.

Mugs and Moms meets from 10 to 11 a.m. on the first Tuesday of each month at the De Pere office at 330 N Broadway, with more meetings in Appleton and Kaukauna. There is no charge and no sign-up, and the page says you do not need to be a client. The page says to watch its social media for cancellations, so check before you go. For a private visit, use the Request an Appointment page or email hello@malsmilkyway.org; prices appear in the booking widget, and coverage varies, so confirm with your plan. One tip: the page says groups move outdoors when the weather is nice, so dress your baby for it.

Best for: any feeding parent who wants a free monthly group with IBCLCs nearby in De Pere, with the option to book a private visit later.

6. N.E.W. Community Clinic WIC: Best for WIC families

N.E.W. Community Clinic runs the WIC program at its South Monroe clinic in downtown Green Bay. Its page says WIC supports breastfeeding, along with food benefits, nutrition tips and referrals. WIC is for Wisconsin residents who are pregnant, breastfeeding or recently had a baby, or who have children under 5, and who meet income guidelines. The Brown County infant feeding guide says the clinic offers in-office breastfeeding support before and after birth. The guide also says help is available in English, Spanish and Hmong.

Call 920-437-7206 or use the Request an Appointment button on the page. Posted hours are Monday, Tuesday and Thursday 8 a.m. to 5 p.m., Wednesday 8 a.m. to 6 p.m., and Friday 8 a.m. to noon. There is no charge for families who qualify. The page also links to the Brown County Breastfeeding Coalition. One tip: ask at your first WIC visit what breastfeeding help and pump options are available, since the clinic page does not spell them out.

Best for: Green Bay families on WIC who want breastfeeding support alongside food benefits and nutrition help.

7. Betteroo: Best for the Sleep Side of Feeding

A quick note of transparency: Betteroo is us. We are including ourselves last and clearly labeled, because a lactation consultant and a sleep plan solve two different halves of the same exhausting problem. The feeding half belongs to the experts above. The half that keeps going after the latch is fixed, the night wakings, the feed-to-sleep habit, the schedule that never settles, is the part we built Betteroo for.

Feeding and sleep are tangled together in the first year. Cluster feeds shift bedtime, night feeds shape night wakings, and weaning changes everything again. Betteroo gives you a personalized, gentle baby-sleep plan that adapts to your child and your situation, including how you feed. For Green Bay parents crossing the Fox River bridges in a Green Bay winter with a newborn who feeds every two hours, it factors in the realities of your week, not a one-size-fits-all schedule. Many families pair the two: book Jenni Johnson Breast, Bottle and Beyond or The Milk Grove to sort out feeding, and use Betteroo to finally get everyone sleeping. You can learn more in our guide to the best sleep training apps.

What to know: Betteroo is not a lactation service and does not replace an IBCLC. If feeding itself is the problem, start with one of the consultants above.

Best for: Tired parents whose feeding questions are answered but whose nights still need work.

Where Lactation Consultants in Green Bay See Families

Lactation support comes in three formats: home visits (the consultant comes to you, usually within a set radius), office or clinic visits, and telehealth. Here is roughly how the options above cluster across Green Bay.

Ashwaubenon

Jenni Johnson Breast, Bottle and Beyond has its office at 1641 Commanche Ave, Suite B, and runs its free Supportive Saturdays group there. Bellin Health also lists lactation nurse visits at its Ashwaubenon clinic. The Brown County infant feeding guide lists the Emplify Health Ashwaubenon Internal Medicine and Pediatrics Clinic at 1630 Commanche Ave with an IBCLC on staff. The Milk Grove does home visits, so ask whether your address is in range. Mal’s Milky Way says it does home visits across Northeast Wisconsin, too.

Downtown and East Side Green Bay

Bellin Health Generations at 720 S Van Buren St hosts Bellin’s Breastfeeding Bridge support group and its prenatal breastfeeding class. HSHS St. Vincent Hospital is close by at 835 S Van Buren St and runs a milk depot and dispensary. N.E.W. Community Clinic runs WIC at 424 S Monroe Ave, a few blocks away. Aurora BayCare Medical Center is on the east side at 2845 Greenbrier Rd. Jenni Johnson Breast, Bottle and Beyond and The Milk Grove both offer home visits if getting out is hard.

De Pere and Allouez

Mal’s Milky Way has an office at 330 N Broadway in De Pere, inside Lux Life Chiropractic, and holds its free Mugs and Moms group there on the first Tuesday of each month. Bellin Health lists lactation nurse visits at its De Pere East clinic. The Brown County guide also lists a certified lactation counselor at the Emplify Health East De Pere Pediatrics Clinic on Redbird Circle. Families in Allouez are a short drive from both De Pere and the Van Buren St hospitals. Jenni Johnson Breast, Bottle and Beyond offers home visits as well as office visits.

Bellevue, Howard and Suamico

None of the six providers here lists an office in Bellevue, Howard or Suamico. The Milk Grove is a Green Bay home visit and virtual practice, so it is a good first call if you want help at home. Jenni Johnson Breast, Bottle and Beyond and Mal’s Milky Way both list home visits and virtual visits. Aurora BayCare Medical Center on Greenbrier Rd is the closest hospital option for many Bellevue families. Families on WIC can use the N.E.W. Community Clinic WIC office on S Monroe Ave.

How Much Do Lactation Consultants in Green Bay Cost?

The takeaway: check what is already covered before assuming you have to pay out of pocket. Many Green Bay families get skilled IBCLC support at little or no cost, and the free community options are genuinely good for everyday questions. Pay privately when you need speed, a home visit, or a specific specialist.

What to Expect at Your First Lactation Consult

If you have never seen a lactation consultant, it helps to know what a good first visit looks like, and what to sort out before you book.

What actually happens during the visit?

A thorough first consult runs 60 to 90 minutes. Expect a full history, a weighted feed (baby is weighed before and after nursing to measure intake), a hands-on latch and positioning assessment, and a written care plan you can actually follow. You should leave with specific next steps, not general encouragement.

Should I check my insurance first?

Yes. Ask the consultant whether they bill your plan directly, work through a coverage network, or provide a superbill you can submit for reimbursement. A two-minute call to your insurer before booking can turn a 300 dollar visit into a covered one.

What should I have ready?

Your pump and its parts if pumping is part of the picture, a rough log of recent feeds and diapers, and your questions written down. If it is a home visit, nothing needs to be tidy. Consultants have seen it all, and they would rather see your real setup.

What does follow up look like?

Ask before you book, because this is where a lot of the value sits. Some consultants include a week or two of text and email support, others charge per follow up visit. In the first days after a plan changes, being able to send a quick question matters more than almost anything else.

What happens if things are not better in a week?

A good consultant has a clear answer: a follow up visit, a revised plan, or a referral on to your pediatrician or healthcare provider, an ENT or dentist for a suspected tie, or a feeding therapist. If the answer is vague, or if you are told to simply keep going, treat that as a signal to get a second opinion.

How to Choose the Right Lactation Consultant in Green Bay

Check the credential first

IBCLC (International Board Certified Lactation Consultant) is the gold standard: it requires clinical hours and a board exam. Other trained supporters do real, useful work too and are great for common questions, but for medical complexity, significant pain, or weight-gain concerns, look for the IBCLC letters and loop in your pediatrician or healthcare provider.

Match the format to the problem

A painful latch is much easier to fix when someone can see and adjust positioning in person, so home and office visits win for hands-on problems. Telehealth works well for supply questions, pumping plans, and follow-ups, and it is often the fastest appointment to get.

Ask about your specific situation

Tongue-tie assessments, NICU graduates, multiples, exclusive pumping, returning to work, weaning: consultants have different depths in each. Ask directly how often they see your situation. A good consultant will tell you honestly and refer you if someone else is a better fit.

When Free Support Might Be Enough

Not every feeding question needs a private consult. If feeding is basically working and you want reassurance, technique tweaks, or company, the free layer is genuinely strong: Jenni Johnson’s free Supportive Saturdays, Bellin’s no-cost Breastfeeding Bridge group, and WIC breastfeeding support if you qualify. Book a private IBCLC when there is pain that is not improving, weight-gain concerns your pediatrician or healthcare provider has flagged, a suspected tongue-tie, or when you have tried the free routes for a week or two and things are not getting better. And if feeding is fine but nobody is sleeping, that is a different problem: start with our guides to baby sleep schedules by age and common sleep training methods, or read whether sleep training apps actually work before you pay for anything.

This guide is for general information only and is not medical advice. For concerns about your baby’s weight, feeding, or health, or your own, talk to your pediatrician or healthcare provider.

Frequently Asked Questions